Three PR Trends for 2025
2024 was full of surprises. Who knew Stephen Nedoroscik and Ilona Maher would be the stars of the Olympics? Or Brat Summer […]
5 Ways Leaders Can Navigate Social Media in an Election Year
Do politics belong in the boardroom? The watercooler? The CEO’s social media? In an election year like 2024, there is a divide […]
Why Authentic Content is Crucial to Any Social Media Plan
Being true to yourself and your values is more important than ever in today’s world. Authenticity was a resounding theme in 2023, and […]
Why Executives Need an External Team to Manage Social Media
I’ve defined the term “Social CEO” as a chief executive officer with active social media public profiles who regularly posts strategic content to […]
How Business Leaders Can Balance Social Media and Privacy
“What about my privacy and my family’s?” It’s the question I regularly get from executives when I teach them about the value […]
It Pays to Have a Social CEO
A lot of resources are spent on a brand or company’s social media. Why isn’t more time spent on the social media accounts […]
The Importance of Social Media in a Crisis
Crises happen every day. Whether big or small, they can have an immediate impact on the brand and reputation of the business […]
3 Tips for Sharing a Business Leader’s Story on Social Media
The job of a CEO is often a mystery, and people are fascinated by it. Maybe they aspire to be a CEO […]
The Secret to Social Media: Posting with Purpose
We all know that content is king, especially on social media. However, many brands still struggle with creating compelling, quality content that […]
How to Build a Positive Online Presence
Here at Media Minefield, it seems like we are always talking about brand. Our brand, our clients’ brands, the brand that guy on TV […]